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Mobile Ready Hero Image guidelines for e-commerce

Pack shots fail to communicate critical information to shoppers, particularly on mobile devices. Mobile Ready Hero Images solve this problem by digitally representing the product and augmenting with off-pack communications.

Mobile Ready Hero Images outperform pack shots in visual clarity tests and sales uplift A/B split tests.

Our guidelines for Mobile Ready Hero Images are freely available from ecommerce.inclusivedesigntoolkit.com.



Our guidelines for Mobile Ready Hero Images are freely available from ecommerce.inclusivedesigntoolkit.com.